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Die Cut Postcards

 The postcard you received clearly stated calls to move. It's bold and clear writing. It's a Die Cut Postcards, and you can be sure it will be in the hands of your client's hand. It will be noticed, but it's only given a few seconds to leave an impression.

You can alter how the cards are shaped. It doesn't need to have a square shape. A postcard mailer could be any shape, and if distinctive, it will be able to cut the clutter of the mailbox. Dies cutting is also known as die-cutting. It is similar to the cookie cutter. The customized shape is created using an extremely sharp and heavy die. The die is then stamped on the piece of paper, then cutting it out as cookie dough. 

Die-cuts can come in almost any shape you can imagine – printing technology companies can have a custom die turned around quickly. Fine cuts and highly detailed work are possible – you aren’t stuck with simple rounded edges or basic shapes. Here are some tips to keep in mind when you’re using die-cuts:

  • Make sure that the die cut area is able to provide enough support so that it doesn't create the card dimensionally unstable or vulnerable to damage.
  • Incorporate the die cut with design elements printed on the die to increase the impact and visibility.
  • Attach the die-cut shape to a specific aspect of your company or message to enhance the brand value of your Custom Die Cut postcards

Here are some innovative ways to utilize die-cuts:

Tabs, folds, and interactives. Use die cuts to create an interactive fold for your postcard, providing readers something to interact with while they look over your postcard.

A realistic form. Use a die cut to create the most realistic representation of your logo, product or any other. Use scented inks. Imagine a postcard to a bakery, which is cut to resemble the shape of a cookie, and printed in chocolate-scented ink. For example, a postcard to pizzerias, cut in a triangular shape and printed to resemble slices of pizza with pepperoni. The only limit is your imagination.

Rounded edges to ensure durability. Rounded edges are easy to cut out with a die and can withstand scratches and bumps better than square edges. They also are distinct from the other rectangular mail pieces inside the mailbox.

Three-dimensional images. Use a folded postcard with an offer on the fold. You can also use the die-cut window or any other design to show the inside of the offer, resulting in an illusion of 3D.

 

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